For an online store, payment methods directly affect trust, conversion rate, abandoned carts, and customer experience.
Magento 2 gives several payment options out of the box, and it can also be connected with many additional payment providers depending on the country, market, and business needs.
What does “payment gateway” mean?
A payment gateway is the service that helps your online store accept payments from customers.
For example, when a customer pays by card, PayPal, bank transfer, wallet, or another online payment method, the payment gateway helps process that payment securely.
In simple words:
A payment gateway is the bridge between your online store, the customer, and the payment provider.
Without a proper payment setup, customers may not be able to complete their orders smoothly.
Default and built-in payment options in Magento 2
Magento 2 includes several payment methods that can be configured from the admin panel.
The exact options may depend on your Magento version, country, edition, and installed payment modules, but the main default options usually include:
- PayPal is one of the most recognized online payment methods in the world. However, PayPal is not always enough by itself, especially in countries where local payment methods are more common.
- Braintree can support different payment methods, such as cards, PayPal, Apple Pay, Google Pay, and other options depending on availability and configuration. It can be a strong option when the business needs a more flexible payment setup and wants to support modern payment methods.
- Check / Money Order is an offline payment method, where the customer places the order online, but the actual payment is completed outside the website. This method is not common, but it can still be useful in specific cases.
- Bank Transfer Payment is usually slower than card payment because the store may need to confirm the payment manually or through an accounting process. But for some businesses, especially B2B companies, it is an important payment method.
- Purchase Order is more common in B2B sales. A company may place an order using an internal purchase order number instead of paying immediately by card. This is useful when the payment is handled later through an invoice, bank transfer, or agreed payment terms.
- Zero Subtotal Checkout is used when the order total is zero. This is not a normal payment method for regular purchases, but it allows Magento to complete orders where no payment is required.
Adobe Commerce and Magento Open Source can also work with Adobe Commerce Payment Services and many third-party payment integrations.
Adobe Commerce Payment Services
Adobe Commerce Payment Services is another payment option available for Adobe Commerce and Magento Open Source.
It is designed to help merchants manage payment options and checkout experience more easily, depending on the setup and supported region.
For some stores, Payment Services can be useful because it connects payment management, checkout options, and reporting more closely inside the Adobe Commerce ecosystem.
However, availability, supported countries, and the best setup should always be checked before choosing it.
Why is it important to offer more than one payment method
Having only one payment method can reduce sales.
Customers have different habits, trust levels, banks, cards, and preferences. If the store does not support the payment method they prefer, they may leave checkout.
More than one payment method can help:
- reduce abandoned carts
- increase customer trust
- support different customer groups
- make checkout more convenient
- reduce dependency on one provider
- give backup if one payment method fails
- support both B2C and B2B customers
- improve conversion on mobile
But too many payment methods can also create confusion
More payment methods are useful, but the checkout should not become messy. If customers see too many unclear options, they may get confused.
The goal is not to add every possible payment method. The goal is to offer the right payment methods for your audience.
A good payment setup should be:
- familiar
- trusted
- easy to understand
- secure
- mobile-friendly
- reliable
- clearly displayed at checkout
The most important options should be shown clearly, and less common options should not distract customers.
Which payment methods should your Magento store use?
The right payment setup depends on your market and business model.
For a B2C store, you may need:
- card payment
- local wallet or local payment provider
- PayPal if you sell internationally
- cash on delivery if your market expects it
- mobile-friendly payment options
For a B2B store, you may need:
- bank transfer
- purchase order
- invoice payment
- customer-specific payment terms
- card payment for smaller orders
For a local store, local payment integrations are often very important.
For an international store, PayPal, card payments, and wallet options may be more important.
The best payment method is not the one with the longest feature list.
The best payment method is the one your customers trust and use.
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